Alfonso is a co-founder of ASG Capital Group, an Australian technology investments company. ASG’s chief investment is Hobspot, a social media networking platform that connects users through common hobbies and interests. Prior to ASG, he was the founder of DMS Productions in Melbourne. There he personally negotiated and secured a national license for “Life in Color” with SFX Entertainment (now LiveStyle Inc), then the world’s largest live events conglomerate.
A native of Colombia, Alfonso started experimenting with business at the age of 12. By 15, he had left South America and was living independently overseas, eventually living in five different cities around the world. He has applied his entrepreneurial expertise across a number of sectors over the years including engineering, entertainment, property development and national automotive licensing.
Outside of work, Alfonso devotes his time to a wide range of philanthropic projects and organisations. He has joined relief missions restoring torn down cities as well as worked with mentoring programs for young refugees in Australia.